Ready to go live on the world's fastest growing social network?
This is your guide on how to go live on TikTok, why you would want to and how you can try to do it without the minimum 1000 followers!
Live streaming on TikTok has the same benefits as live streaming on any social network: it's your chance to connect with your audience in real time.
When you are live on TikTok, viewers can ask questions and chat with you in the moment. There's a spontaneity and authenticity that comes with broadcasting live. After all, you are uncut, unedited and uncensored! Anything can happen, and the chaos is thrilling (not to mention that live streams are also a great way to boost social commerce).
Whether you're hosting a series, having a conversation, sharing a tutorial or hosting a performance, live broadcasts create opportunities to build your skills and grow your brand.
A unique benefit of going live on TikTok: if you're over 18, viewers can send you virtual gifts, which you can then exchange for money. You can also use this feature to raise money for charity, although the "exchange rate" is not great.
In this article you will find:
1. What is a live on TikTok?
2. How many subscribers do I need to do live on TikTok?
3. Why should I do it?
4. How to do a live on TikTok?
5. Live and Inbound marketing
6. Live and product and service placement
What is a LIVE on TikTok?
Live streams allow you to broadcast a live video to your subscribers in real time.
When a user goes live on TikTok, their subscribers receive a notification and the live stream also appears in the "Live" section of the app.
This allows users to interact with their followers in real time and share content with them in a more interactive way.
Some say that making a request to TikTok support before having 1000 subscribers might work.
We tried that and it didn't work...
How many subscribers does it take to do a live on TikTok?
You need 1,000 subscribers to go live on TikTok.
And, you must be at least 16 years old.
There's a rumored workaround for the 1,000 subscriber minimum - something we tried ourselves, but it didn't work.
Maybe you'll have better luck?
Why should I do it?
One of the main benefits is that they allow users to connect with their subscribers in a more personal way.
Unlike pre-recorded videos, live streams allow users to interact with their viewers and answer their questions on the spot.
This can help build trust and strengthen the relationship between a user and their subscribers.
Live TikTok is also a great way for users to show their personality and share their interests and passions with their followers.
Whether it's showing off their talent, giving a behind-the-scenes look at their life or simply sharing their thoughts and opinions, TikTok live streams allow users to share their authentic selves with their audience.
In addition to being a great way for users to connect with their subscribers, TikTok live streams can also be a powerful marketing tool for businesses.
By going live, companies can showcase their products or services, offer special deals or provide valuable information to their audience.
This can help drive sales and increase company revenue.
Overall, TikTok live streams are a fun and interactive way for users to connect with their followers and share their interests and passions.
Whether you're a business looking to promote your products or services, or simply a user looking to share your personality with your followers, TikTok Live can be a powerful tool to help you achieve your goals.
So this is a very interesting feature on TikTok.
Why TikTok and not another platform?
TikTok is a social networking platform that has exploded in popularity over the past few years, especially among the younger crowd.
It's a great place to connect with potential customers and promote your business, and one way to do that is to broadcast live.
In this article, we will see how to do a live on TikTok and why it is a good idea for your inbound marketing strategy.
How to make a live on TikTok?
Let's see first how to make a live on TikTok.
Here are the steps:
Open the TikTok application on your phone and make sure you are logged in.
Press the plus sign at the bottom center of the screen to start creating a new video.
From the bottom of the screen, swipe right to access the live streaming options.
Press the "Go Live" button.
Enter a title for your live stream and choose a thumbnail image. You can also choose to add a countdown timer and a co-host if you wish.
When you are ready to start the live broadcast, press the "Go Live" button again.
You can stop the live broadcast at any time by pressing the "Stop Live" button.
Live and Inbound marketing?
Now that you know how to do a live on TikTok, let's talk about why it's a good idea for your inbound marketing strategy.
First, live streams are a great way to connect with your audience in real time. Unlike pre-recorded videos, live streams allow you to interact with your viewers and answer their questions on the spot. This can help build trust and strengthen your relationship with your audience.
Second, live broadcasts are a great way to show your brand's personality and culture. By going live, you can give your audience a behind-the-scenes look at your company and show them what makes your brand unique. This can be especially effective for small businesses and startups looking to differentiate themselves from larger competitors.
Third, live streams can help increase engagement and reach on TikTok. When you go live, your subscribers will be notified and your live stream will also appear in the "Live" section of the app. This can help increase the visibility of your content and attract new subscribers.
Live and placement of products and services
Finally, live streams can be a great way to promote products or services. You can use your live stream to introduce new products, offer special deals or provide valuable information to your audience. This can help drive sales and increase revenue for your business.
In summary, doing a live stream on TikTok can be a great addition to your inbound marketing strategy. It allows you to connect with your audience in real time, show your brand personality, increase engagement and reach, and promote products or services. Give it a try and see how it can benefit your business!
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