Google Ads certified agency
Our agency Google Ads certified Google Partner creates campaigns efficientdesigned to maximize your return on investment
Google Ads SEA - be visible at the right time
Are you looking to attract more customers and maximize your online presence? Google Ads is the perfect tool. An attractive website is essential, but it's useless if it's not visible to your target audience.
At Votre Site Pro, as a certified Google Partner, we put our expertise at your service to ensure that your site does not remain a well-kept secret.
Why choose Google Ads?
- Precise targeting: Reach specific users based on their searches.
- Budget flexibility: Expenses can be adjusted according to your goals and budget.
- Fast results: You gain visibility immediately after launching your campaign.
- Performance measurement: We access detailed data to optimize your ads in real time.
Client results from our Google Ads management
One of our clients sells used tires online in Brussels and throughout Belgium.
His Google ads had a very low return on investment.
The problem? He was only advertising to get his brand name out there. But that wasn't enough to attract new customers.
What we have implemented:
- Budget allocation: We completely redid our advertising strategy
- Targeting: Creation of acquisition campaigns with exclusion of branded keywords
- Hero products: Focusing the budget on products with the best margin and the best return on investment
- Tracking: Precise tracking of every euro spent and return on investment with server-side tracking
In just one month, his sales have exploded and he is attracting new customers every day.
How do Google Ads work?
Choosing keywords
Selecting relevant keywords that your potential customers use to search for your products or services. It's also very important to select the right match type (broad, "phrase" or [exact match])
Creating effective your ads
Writing attractive and relevant ads to capture users' attention.
Define your budget
We determine the maximum cost for each click or per thousand impressions.
Campaign Launch
Delivering ads and monitoring performance to make necessary adjustments.
A Google Ads Agency?
Is it worth it?
When you invest a significant budget in Google advertising, you can't afford to wing it.
Every click is an expense when campaigns are not created properly.
Let's take a second example, this time for a credit broker client.
The goal was to generate quality mortgage leads at the lowest possible cost through Google Ads.
Our strategy:
- Server-side tracking Without good conversion tracking, a campaign cannot perform well.
- Negative keyword exclusion: When we took over the account, there were a lot of terms that were not relevant (competitors, installment loan, etc.)
- Retargeting: We were able to retarget hot traffic through retargeting campaigns.
From the first month, we were able to double the number of leads and reduce unwanted requests.
Our Google Ads services
Extremely precise server-side tracking
We are implementing effective conversion tracking to send the right information to the platform
landing pages
Creation of relevant and conversion-optimized landing pages
Auction management
Bid optimization to get the best return on investment.
Analysis and reporting
Detailed monitoring and analysis of your campaign performance for continuous adjustments.
Why choose Votre Site Pro
A strategy focused on sustainable results.
A tracking server side via STAPE:
Send all the right information to Google Ads so that it can optimize your campaigns as best as possible.
Search, Pmax, Youtube, discovery and display
Your brand will be present throughout the Google ecosystem to multiply touchpoints with your target audience.
Continuing education:
We regularly attend training courses to stay at the forefront of Google Ads best practices.
Our paid search engine optimization projects
50%
Reduction in the cost per conversion of Google Ads campaigns for a Brussels company, i.e. 2x more profitability
+24 months
Collaboration in Google Ads strategy and training with a Brussels auction house
Reviews
“I work with Pedro for my Google ads account and I highly recommend him!”
I have been working with him for almost three months and I have nothing to say, the work is extremely well done as requested.”
“Pedro helped us set up Google ads for our business and it was a great success!”
Our campaigns are now producing better results than ever before, so we couldn't be happier with his work with us. Thanks Pedro!"
Faq
Everything you need to know about Google Ads
How much does a Google Ads agency usually charge?
Google Ads agency rates vary greatly depending on their experience and your region. In Belgium, expect to pay between €300 and €800 per day for an experienced freelancer. Juniors start at around €200-400 per day, while experts can earn more than €1000.
For one-off assignments, some agencies charge between €50 and €150 per hour. Others prefer a percentage of your advertising budget (usually 15-30%). This approach aligns their interests with your results.
There are also plans with a monthly package.
This generally starts at €300 but can quickly climb to several thousand euros depending on the complexity of your account.
Our advice? Avoid the cheapest at all costs. A good agency can double your ROI and save you thousands of euros by avoiding mistakes. It's better to pay €700/month for an expert than €300 for a beginner who will burn through your budget!
What is the average price of advertising on Google Ads ?
There is no “fixed price” for Google Ads! You pay per click, and the cost varies depending on your industry, competition, quality, etc.
On average in Belgium : €1 to €3 per click for most sectors. But it can go up to €10-30 in legal, finance, or insurance! Conversely, some niches earn €0,30 per click (hairdressers, beauticians, restaurants).
How to calculate your budget : If you want 100 visitors/month at €2 per click, count €200. If 1 visitor in 50 buys, you will have 2 sales for €200.
Factors that influence : Quality of your ads (Google rewards relevance), competition on your keywords, geographic targeting, broadcast times, etc.
Our tip? Start small (€300-500/month), test, and optimize. €500 well spent is better than €2000 wasted! Google Ads rewards patience and continuous optimization.
How can I get the 400 euros free credit from Google Ads?
Ah, the famous Google credit!
There are currently 3 offers:
1. Invest €400 and receive €400 free.
2. Invest €1200 and receive €800 free.
3. Invest €2400 and receive €1200 free.
Please note, this budget must be spent within the first 60 days of opening a new account.
How to get them :
- Create a new Google Ads account
- Use the promo code provided by Google
- Create an account via Google Business Profile
Beware of scams ! Beware of sites that "sell" these credits. Google gives them directly, no need for a paying intermediary.
Our experience These credits are perfect for risk-free testing. But don't base your strategy on them! It's better to learn to optimize than to rely on free credits that run out quickly.
How can Google Ads help my business grow?
Google Ads helps your business grow by increasing your online visibility, driving qualified traffic to your website, and generating leads and sales. By targeting specific keywords, you can reach users who are already interested in what you offer, improving the return on investment (ROI) of your advertising campaigns.
How much does advertising on Google Ads cost?
The cost of Google Ads depends on several factors:
- Keywords: Cost per click (CPC) varies depending on the competitiveness of the keywords you choose.
- Bidding: You set how much you are willing to pay for each click.
- Ad quality: Google uses a quality score to assess relevance and user experience, which can influence cost.
You have complete control over your budget, which you can set daily or monthly.
Ready to launch your Google Ads?
Contact us today to discuss your project and we will send you a no-obligation quote.