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Remuneration on TikTok in Belgium: myth or reality?

Introduction

TikTok is an increasingly popular social media platform. It allows users to create and share short videos. With over 689 million monthly active users worldwide, TikTok has become a must-have platform. It is a must-have tool for content creators and brands looking to reach a younger audience.

But how do TikTok users get paid in Belgium? In this article, we'll explore the different ways content creators can earn money on TikTok in Belgium.

@votresitepro

We love you French, but we'd also love to have monetization for content creators (creator funds) 💸 ! #creator #smma #creators #brussels #belgium #liege #namur #charleroi #ath #arlon #brabantwallon

♬ Laugh Now Cry Later - Instrumental - DC Beatz

Paying for views and likes

Paying by views and likes is one of the main ways content creators can earn money on TikTok. To be eligible for this method of compensation, you must be a content creator. You also need to have a minimum number of subscribers (10,000) and post videos longer than 60 seconds.
Indeed, TikTok is trying to reposition itself as a platform for longer videos, a bit like YouTube.

The more views and likes your content gets, the more money you can earn. TikTok pays its content creators based on the number of views, likes and shares they generate. However, it's important to note that the amount you can earn depends on many factors, including your niche, target audience and engagement.

Creator Fund TikTok Belgium

Sponsored advertising

You can also use sponsored advertising as a source of compensation for content creators on TikTok in Belgium. Brands pay content creators to promote their products or services on their TikTok account.

Brands usually choose content creators based on their audience and niche. If you are a top content creator with a large audience in your niche, you can earn money by advertising brands on TikTok.

The term influencers is often used for these kinds of partnerships.

In other words, brands pay creators to feature their products.
This way, brands reach a new audience and create content that doesn't look like an advertisement.
On the contrary, this kind of videos called UGC (user generated content), allow brands to have a closer and less "commercial" relationship with their consumers.

How to get paid on TikTok

Donations and gifts

Donations and gifts are another method of remuneration for content creators on TikTok in Belgium.

Thanks to this, TikTok users can purchase virtual gifts such as hearts, diamonds and coins to support their favorite content creators.

When a user purchases a donation, a portion of the money goes to the content creator. The more followers and engagement the content creator has, the more likely they are to receive donations and gifts on TikTok.

TikTok remuneration in Belgium in 2024

It is important to note that pay on TikTok is not available for users located in Belgium. However, users can bypass this limitation by using a VPN to connect to another country where the payout is available.

receive money tiktok

Partnerships with brands

Content creators on TikTok in Belgium can also enter into partnerships with brands.

In this way, brands can collaborate with content creators to promote their products or services on TikTok.

Content creators may receive remuneration for this collaboration, in the form of cash or free products.

However, it's important to note that in order to partner with a brand, you must be an established content creator with a large audience and high engagement. Brands are looking for content creators who have a specific niche and an engaged audience that matches their target audience.

How much do influencers earn per piece of sponsored content?

Once an influencer gains a certain notoriety on TikTok, he or she is often contacted by brands to promote their products.

This remuneration varies greatly according to the reputation (number of Followers and engagement) of the influencer.

Sometimes it's a fixed amount per video.
Sometimes it's free products.
Or even sometimes a mix of the two.

Here's a table from explodingtopics.com to give you an idea of this remuneration.

Influencer and brand sponsors

To find out more about TikTok compensation and sponsor deals, take a look at Sortlist's comprehensive blog post.

Conclusion

In conclusion, compensation for content creators on TikTok in Belgium is not available at the moment. However, users can get around this limitation by using a VPN to connect to another country where remuneration is available.

Content creators can earn money on TikTok in Belgium through pay per views and likes, sponsored advertising, donations and giveaways, as well as partnerships with brands. However, to succeed on TikTok as a content creator, it's important to create quality content, develop a specific niche and build an engaged audience.

We hope this article has been helpful to you in understanding the different methods of earning money on TikTok in Belgium. Remember that success on TikTok depends on your creativity, commitment and perseverance.

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